Connecting Data & People with Opportunity
DELIVERING SOLUTIONS TO CREATE BUSINESS GROWTH
The CLV Group is a data-driven transformation consultancy that identifies, defines and delivers new ways for companies to create competitive advantage through unlocking incremental value in their most important relationships, their customers.
Our Leadership Team
Why The CLV Group
We challenge the status quo of Business Transformation Consultancies with a dynamic approach to address the customer experience, leading to increased lifetime value.
Data Strategy & Commercialisation
Delivering a customised approach to businesses which accounts for your unique assets, access and audience. The net outcome of an initial discovery phase will deliver a roadmap to help your business put a plan in place which achieves optimisation, incrementality or transformation.
We take a unique approach to tackling the challenges of implementing change across the business. We “bring people closer together” by engaging stakeholders throughout the process and make the growth agenda for the business clear.
Building a program with outcomes in mind is a core element to our transformational design to ensure maximum ROI is achieved. Our framework takes into account level of effort, data privacy requirements, infrastructure requirements and fan/customer behavioral changes.
With their focus on creating inspiring engagement for fans and businesses leverage this for competitive advantage, The CLV Group are doing for Sports and Entertainment what DunnHumby did for Tesco’s in the 90’s! With the unique ability to combine Data and Content to create new pathways to business growth, we are already seeing incremental lift in both direct and indirect engagement metrics.